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This web page fever-tree.co.za states the following, "Repelling insects in style, naturally." We saw that the webpage said " Introduction natural insect repellent." It also said " Fever-Tree offers everyone a pleasant and non-toxic experience while effectively repelling insects, creating a clear path to safe natural alternatives. The Fever-Tree candle harnesses this natural, indigenous South African oil to help ensure peace of mind against the irritation and potential harm that flies and mosquitoes bring. Incorporating community based production facilities ." The header had fever-tree as the highest ranking optimized keyword. It is followed by non-toxic fly repellent, natural mosquito repellent, and citronella which isn't as ranked as highly as fever-tree. The next words fever-tree.co.za used was natural insect repellent.